CRM: Customer Relationship Management
CRM is not a product; Was created as a strategic approach to building a unified system that connects all aspects of a business together. CRM refers to extended relationship management or ‘anything Relationship Management.
It can also relationship-manage groups like suppliers, employees, partners, assets, knowledge bases.

Solution Benefits
Deploying a CRM solution on the foundation of Microsoft Dynamics CRM provides several crucial advantages;
- Enhanced Automation
- Quicker Deployments
- Security
- Stability
- Integration
- Powerful native features
- Usability
- Scalability